Rod Larrivee’s Blog

Here are Important tips when doing article marketing and Blogging for to be rated in the organic side of the search engines.

Key word research is the most important thing in article writing. Use the two free keyword tool provided under tools in this blog.

First get an idea for a key word. If you are targeting Business opportunity seekers then find a few words that people may type in when looking for a business opportunity.

You do not want it to be just business opportunity because if your type this into Google you will see the number of results for this word is in the millions.

You want to come up with words that the results are 10,000 or less.

When you have a few words with this rating plug them into the Google keyword tool and make sure under the search category that there is some green in the bar. It does not have to be much, just has to be searched.

Now you have your keywords your ready to write your article.

Type your keyword into Google search and look for some articles written on this topic if you need help.

Your Key word or phrase should be in your title, but it should not just be the title. Add some power words to it if you can. You can get free power words by typing power words into Google .

Start Writing the Body

For article marketing your article should be no less than 400 words and for Blogging no less than 200 words.

You want to have your exact keyword phrase that is in your title in your article at least 3 times. This goes for both types of articles.

The first should appear in the first paragraph,- but should not start with it.

The second should be in the middle.

The third is in the last.

You can use other similar words or phrases sprinkled in through out the article.

You want your paragraphs to only be 2 or 3 sentences, this is best to get the reader to stay and read your whole article with a line space in between each paragraph.

All these keyword will then become your tags for Blogging and keywords for article marketing.

If you wrote an article now you want to submit to article directories.

You can do this a few different ways. You can do it manually, you can set buy a directory submitter or you can have a company submit for you.

I would suggest just submitting manually to the10 best article directories with a high page rank.

You have to go into each of the article directories you chose and set up an account. Use the same user name and password; this will make it easier for you.

Here is one to get you started, Ezine Articles http://www.ezinearticles.com

You can have a submitter service do it for you and they send it out to many directories in your category.

The best service for a beginner is Isnare. You can purchase to send your article out in small quantities and for somewhere at a cost of 2-3 dollars an article.

But when using a service you have to follow their guidelines and with Isnare an article has to be at least 500 words.

You can also use your own article submitter.  Check the Recourses Section Below for great ideas:

Home Business Niche Article Club
30 fresh home based business articles a monthe for your blog or article writing efferts

ISnare Article Distribution
The best on the Net for Automatic Article Submission

Article Submitter Plus 
The Best Software for Self Article Distribution
© 2008, Rod Larrivee

written by rodl13

Are you ready to start blogging? That’s right! By the end of today you’ll be publishing your own blog using Google’s own Blogger technology.

What is a blog?

Here’s a direct description from the Blogger website: “A blog gives you your own voice on the web. It’s a place to collect and share things that you find interesting- whether it’s your political commentary, a personal diary, or links to web sites you want to remember. Many people use a blog just to organize their own thoughts, while others command influential, worldwide audiences of thousands. Professional and amateur journalists use blogs to publish breaking news, while personal journalers reveal inner thoughts.The blogging experience is about not only putting your thoughts on the web, but hearing back from and connecting with other like-minded folks.”

Why publish a blog?

Publishing a blog allows you to instantly create new content-rich web pages. These new pages can be linked to from the home page of your current website and/or promoted separately. By creating additional content-rich website pages and promoting them from your home page or through other means, you’ll be accomplishing two important things:

1) You’ll provide more value for your website visitors. This increases the “stickiness” of your website making people stick around longer and ultimately trust you more. On the Internet, trust translates to profits!

2) Search engines LOVE fresh content created through blogs. By publishing your own blog and adding fresh content to it on a regular basis, you’ll attract the attention of the major search engines who will list your website in their directories for FREE. That’s right! As soon as you have pages of your blog in the search engines, you’ll start attracting free qualified traffic to your site without paying a dime for it.
Are you ready to get started?Come on… it’s EASY, it’s FREE and it’s FUN! In fact, you’ll have your own blog setup in 3 easy steps.Let’s get started…

Click here to visit the Blogger website.

Once you arrive and look things over, click the “CREATE YOUR BLOG NOW” arrow.

Next, you’ll arrive at the “Create an account” page. Complete the 5 simple fields on that page.

TIP: For your user name, I suggest using your first and last name combined OR or a word or phrase related to the Max International Business.Check the “Terms of Service” box and click on the “CONTINUE” arrow.The next page is the “Name your blog” page. Enter a title Example: Your Name’s Home Business Blog or Your Name’s Work at Home Journal or something like that… Be creative! Now enter your blog address. Again, I suggest using your first and last name combined OR or a word or phrase related to the Max International Business. If the name is taken, try the characters of your first and last name combined or anything else you want to be your blog address. Whatever name you decide upon will create your blog URL such as: www.YOURBLOGGERUSERNAME.blogspot.com

Next, complete the word verification field by typing the characters you see in the picture above the field.Click the “CONTINUE” arrow.Next, you’ll arrive at the “Choose a template” page. This page allows you to choose a custom look for your blog.Take a look at the designs available and select one by marking the selection circle inside the blog template image. You can easily change the template later, or even create your own custom template design once your blog is set up.Once you’ve selected your blog template, click the “CONTINUE” arrow.Congratulations! Your blog has been created!

Now it’s time to add some content to your blog… Now that you have your blog setup, it’s time to make a post to it. OK, here’s the format for your article:

Enter the Post Title First.(POST CONTENT GOES HERE)

After your post enter:About the Author
———————-
To find the best home based business ideas and opportunities so you can work at home visit: (Don’t use these words exactly, get creative, make something up to encourage your readers to click on your link below.ENTER A KEY WORD PHRASE HERE Highlight the above keyword phrase, click on the hyperlink button, then enter your web site address.  This will make the keyword phrase clickable, and direct those who click on it to your web site.Copyright © Your Full Name Here
———————-

Labels - Now enter a keyword, or keywords that best describe your post, including the main keyword in your title

Click on Publish Post
Congratulations! 

You’ve just published your post on your own blog! Now, every time you have new content to post, simply repeat the process described above.At this point, you have the option to view your blog or simply move on and continue adding posts. If you decide to view your blog first, click the (in a new window) link.Give yourself a pat on the back. You are a blog publisher now!

Now it’s time to tell people about your new blog.Before we get into the action of marketing your blog, allow me to share with you the philosophy of why blogging and publishing content online is so important and profitable…

First, most people surfing the Internet are looking for information. In other words, most people are not actively seeking to buy a product. And nearly everyone expects to get the information they are seeking for free… Speaking specifically about the marketplace of people who are “interested” in having a home business and/or making money online, most of these people want to find good information about the subject FIRST.

Therefore, becoming a provider of trustworthy information about home businesses, work at home opportunities and online money making ideas positions you as the source for what people are actually looking for in the first place. Also, blogs are the most search engine friendly Internet publishing tool in existence.

This means that the pages of your blog can start being indexed by the search engines almost immediately and some of the your blog content pages will start showing up in the FREE listings of the search engines when people search for various key words. Therefore, adding quality content to your blog on a regular basis can generate free targeted traffic to your website potentially forever.

Now we’re getting into some extremely powerful FREE Internet marketing techniques… These techniques take more time and effort to implement than paid advertising, but they are completely FREE and they do work.OK, let’s get to work… You want to start by “pinging” your blog to get the automated traffic machine started.

First, click here to visit the Ping-o-Matic website.Once you get to the Ping-o-Matic website, type in the name of your blog in the first field.In the second field, type in the complete URL of your Blogger blog. Example: http://www.YOUR~BLOGGER~USERNAME.blogspot.com 

NOTE: Replace YOUR~BLOGGER~USERNAME with your actual Blogger username!

This is very, very important!!!

Next, select (check) ALL available “SERVICES TO PING”.

Now, click the “Submit Pings” button.A status report will appear on the next page indicating the status of your blog pings. What this does is notify a bunch of blog listing services about YOUR blog. Now they will send spiders over to your blog to index the content and link it to their network!

Congratulations!

You’ve completed the first important step in marketing your new blog. Now, anytime you update the content of your blog by adding new articles, publishing your thoughts, etc., re-visit the Ping-o-Matic website and ping your blog!Let’s move to the next step of promoting your blog…

IMPORTANT: To make your blog work for you, you *MUST* add fresh and original content on a regular basis. You can start making posts every day or two about your own online marketing experiences and/or you can update your blog with fresh articles. If you do not know what to write about, use Home Business Article Niche Club.  They will provide you with 30 articles a month that you can modify and post to your Blog.
Congratulations again!

© 2008, Rod Larrivee 

written by rodl13

Craigslist is a powerful internet classified ad site that many internet marketers are totally unaware of. More than likely, there is a Craigslist site in your city or close by. Here is a screen shot of what a Craigslist site looks like. This is the main http://www.craigslist.org site. Other Craigslist site, listed by city and country are shown on the right.

Some Facts of Craigslist

Craigslist is a local community classifieds and forums – a place to find jobs, housing, goods & services, social activities, a girlfriend or boyfriend, advice, community information, and just about anything else — all for free, and in a relatively non-commercial environment.Craigs List was started in early 1995, by Craig Newmark, in San Francisco, California. Craigslist receives more than 5 billion page views per monthCraigslist is now #7, of the most visited sites in the world, trailing only yahoo, aol, microsoft, google, ebay, and news corpMore than 15 million people use Craigslist each monthMore than 12 million new classified ads each month are posted on CraigslistMore than 750,000 new job listings each month are posted on CraigslistSites are added in response to user request. There are now over 300 craigslist sites in all 50 US states, and over 50 countries

Advertising on Craigslist

Go to http://craigslist.org and select the city or country on the right that you want to advertise in. Maybe start with your home city. Then scroll down near the bottom of the page, and you see the Services section, and Sm Biz Ads (Small Business Ads) This is the only place you can advertise biz opps on Craigslist. After you click on sm biz ads, the page will open up the a listing of ads.

At the top right of the page, you sill see POST. Click on it. Then find small biz ads and click on it. At this point you may be asked for a specific area, if so, select one.Now the Ad. Enter a Posting Title. IMPORTANT: Make this key word sensitive. Meaning, you want to make the title of your ad, a key word phrase that you feel people would search for online. Google and other search engines are very Craigslist Friendly and and your ad could show up in the search results in Google in a little as 2 – 3 days.In the posting description, enter a good ad. Now you want to add your link, and you need to make it so it is hyperlinked. Depending on what you are targeting in your ad, Network Marketers, use your PIF4P link, or Home Business Opportunity Seekers, use your 3Step or CashFlow123 link. This is how your link should look so it will be hyperlinked in Craigslist.<a href=”http://www.yourwebsiteaddress.com“>Anchor Text Here</a>

Now, you can copy the above and paste into your Craigslist ad, change “yourwebsiteaddress” to your MyMaxSuccess web sites or any website or blog you want to send your visitors to. Also change “Anchor Text Here” to the keyword phrase in your title. Now enter your email address, and again to confirm, click on Continue, enter the Captcha, and your ad is done.Now, you will have to check your email for an email from Craigslist with a link to click on to confirm your post. Once you click on the link you click on POST.Your ad will be live on Craigslist in about 15 minutes

Advanced Craigslist Marketing

Depending on your selection of City, you ad will appear on craigslist for 1 week, up to 1 month. You cannot advertise the same opportunity again in that city with that email until your ad has expired.What you can do however, is with a different email address, post another ad with different title and content, in another city. You can do this in maybe 5 – 10 different Craigslist cities every week, using a different title, ad content, and a different email every time. You can set up free emails accounts with places like Yahoo, Gmail, Hotmail..

DO NOT SPAM CRAIGSLIST – Just a hand full of quality ads every week and you will have great success. Here are some other great Online Classified Ad Sites 

http://www.kijiji.com – Very similar to CraigsList

http://www.usfreeads.com – A great Classified Ad Site

Rod Larrivee
© 2008, all rights reserved

written by rodl13

Part 1 – An Introduction to Forum Marketing

This will be an amazing topic.  You are about to learn how the Guru’s do it.  That is how they promote their site, and over time become seen as an expert in their field.

First, you ask, what is a Forum.  A Forum is a place on the web that people exchange ideas and thoughts.  What we are going to be looking for is Network Marketing Forums.  Lets go to Google and type in Network Marketing Forums in the search.  You will find many here.  Some things you should look for before posting in a forum.  Lots of members, and lots of activities.  I will show you in a minute how to tell.  

Here is a list of some popular forums, their are many more:

http://www.wahm.com/forum/

http://www.netmarketingforums.com

http://www.mlmforums.com

http://www.onlinemlm.com

http://www.workathomenetwork.com

You will have to register first, before posting in any form.  Lets look at the first on on the list, WAHM Forum, which stands for Work at Home Moms.  This is a great forum, both for Mom’s or anyone. Once you click on the link, click on the Register button to get started.

Now, select a username, password and enter you email address, the fill in the rest as shown below.  You can add your messenger ID’s if you like.

Now we need to STOP and really look at this next point.  You see the box that is called “Signature”  This is the most important thing in Forum Marketing.  You actual posts in the Forums will not be advertising.  The advertising is done by your Sig File.  This must be be set up correctly.  Every time you make a post in a forum, your Sig File is left after the posts.  This is where other members can view you site.  Different Forums have different rules on Sig Files, and different methods on making your link hyperlinked (clickable)  In Wahm, this is how your sig file should look:

Learn how to drive targeted traffic to your site.[URL=http://www.rodlarrivee.com.com]Free Online Training Blog[/URL]

Now your Sig File should have a compelling line or two of text to encourage someone to actually click on it.  It actually needs the code to actually click on it.  In Wahm (on the picture above) I clicked on the link ‘Forum Codes) just to the left of the Signature Box, to check Wahm’s rules on.  Now if I set up my Sig File exactly as above, this is how it will be seen in my posts by other users:

Learn how to drive targeted traffic to your site.
Free Online Training Blog

You notice, that “Free Online Training Blog” is clickable, and when you click on it, you will go to my site.

Spend some time on this and make a good Sig File.  This will be the success of your Forum Marketing.

Now scroll to the bottom of the page and click on “Register”.  You will now be sent a confirmation email, that you will have to click on before you log binto your account.

Now after you have confirmed, let go to WAHM and log in.  This is the Log in address: 

http://www.wahm.com/forum

Enter the Username and Password you selected and click on “GO”

Lets take a look at the main screen when you log in:

What you see here is all the different topics available to you to check out and post comments to.  The WAHM forum is divided into many sections. This is the screen where you can see the activity in the forum.  You want to be in an active forum.  You can see how many people are currently in that section, How many posts, and replies there are, and when was the last post.  As you see, WAHM is a very active forum. 

Lets concentrate here on the busiest topics, Business Advice and Business Topics (guys post here) Join the Discussions; Meet other WAHMs (ladies post here).

Lets click on “Business Advice and Business Topics” and see what we get.

What you see above are what are called Threads.  These are topics started by users.  If you are a newbie, you probably will not be starting a new Thread just yet, but you want to work towards that.  For now, let reply to one of the threads.  So I am going to click on the one that reads “My New Blog Page”

Under the post, you see a spot for a reply.  You do not have to be long and drawn out here, take a look at what I wrote, then make sure “Show Signature” is checked off and click on “Post Reply”

Now take a look at my reply, and my Signature under it.

Well folks, this is Forum Marketing.  Do not stop here, try to make at least 5 post every day.  Start advancing your post, by giving advice, asking questions, and congratulating people like we just did.  Do not stick to just one Forum.  Try posting in 2 – 3, even more.  The whole key here is to get your link out there as many times as possible, and start becoming an authority in your business.

Once you have joined several forums, and are making 5 posts per day, you are ready to move on to Advanced Forum Marketing.  Here I will show you how to increase your Forum presence by up to 10 times, in the same amount of time you are currently spending.  Imagine how this will help your business.

Rod Larrivee
© 2007, all rights reserved

Part 2 -
Advanced Forum Marketing

Coming Soon!

written by rodl13

Traffic Exchanges are one the the oldest advertising methods online today, and they still work great, if you work them properly.  What a traffic exchange is, is you view others web site and you earn credits by doing this.  In exchange your credits are used up, by others viewing your web site.  The first Traffic Exchange I want to discuss, is Traffic Swarm, the biggest, and in my opinion, the best on the net!

Traffic Swarm provides a built-in traffic and advertising source for your new website. When you sign up and activate your account, you get 100 free advertising credits. You can immediately login to your Traffic Swarm account, set up an ad for free and promote your site to millions of online visitors at no cost whatsoever. This is an amazing free advertising program that will put you on the fast track to getting traffic and making profits with your website. Click here to sign up FREE now!

Now the question is, do I upgrade my Traffic Swarm account . . . .or not? I have been using Traffic Swarm for 2 years, and I generate signups for my programs almost every day. There is a secret to Traffic Swarm, that most free members do not know. If you are a Pro Member, you get 2500 credits per month just to start out. And most important. You earn 2 – 3 time the credits for surfing that freemembers get. Also, you can make money. You get a $5 commission for every personally sponsored member. It doesn’t stop there $4 for the next level. $3, next, $2, and then $1 per month for the 5th level. I took me only 15 days to get my monthly Traffic Swarm paid for, by referring my members to this great Traffic Exchange. You also get credits for all the surfing habits of your downline members. Now, upgraded members sites get shown more. Of course, it cost money for Traffic Swarm to operate. They must reward there Pro Members. One of the key secrets I use, is I never let my Traffic Swarm credits get below 3000. The Traffic Swarm programmers use complicated algorithms to decide which ads to show and how often. They have to look at how many credits members have, and show the ads of the members with the most credits more often to use up those credits.The other secret I use is multiple ads, pointing to the same web sites. I currently use 25 ads to promote my business. Each ad gives the viewer a different reason to click on my ad. Make your ads enticing and interesting.  Try to have a opt-in form on your page to collect visitors email addresses

Traffic Exchanges are an excellent way to promote your site online. Traffic Swarm is talked about above, but there are also many other good Traffic Exchanges out there. I have looked at many and found a few that I have had success with.What I am going to show you below, is how to get 14 times more results out of traffic exchanges in the same time it would take you to surf just one. Remember though, when you are surfing the traffic exchanges, take some time to look around. You can learn from some of the other ads.This set up will take an hour or so, but it will so be worth it to your business.Your first task is to join and enter all of the Traffic programs you feel comfortable with. It is NOT mandatory to join ALL the programs but I highly encourage you to do so. Just signup for one program at a time. They are all Free to Join.

Once you have all this information and especially your SURF URL’s for each of the Traffic Exchanges you will have to install Crazy Browser.  I prefer Crazy Browser to Internet Explorer 7 or Firefox, as it is not very resourceful on your computer, and I find I can open more site with it.  You can use what you want, but it must be a tabbed browser.
This lesson is a bit longer but is an ABSOLUTE MUST for you to succeed with Traffic Exchanges.
 
I will break this down in 5 simple steps for you. Just do 1 step at a time and then come back to this page.Step 1: Download and install ‘Crazy Browser’ by clicking here: http://www.crazybrowser.com
I use Crazy Browser, as it is a small program and will not interfere with your current preferred Web Browser. You only need to use it when you want to Surf your Traffic ExchangesWhat the heck is a Crazy Browser?Crazy Browser is a powerful web browser. It has the ability to open multiple sites and windows inside a single browser task. This has full support for Windows XP theme and P3P privacy policy (requires IE6) and JavaScript error suppression. It can handle multiple monitors and has tab status indicators. Annoying ad windows can be removed automatically and multiple pages can be saved and reopened together.

written by rodl13

Well, the title says it all folks.  Again, “THE MONEY IS IN YOUR LIST”.  Do not forget this.  To build any successful Internet Marketing Business, you must have an autoresponder, and you must capture your prospects email address as they visit your site.  Your customers may not buy the first time.  You need to be constantly in contact with them, encouraging them to return to your site and buy.

This is no different than an offline business.  These business usually keep in contact with you by mail. Have you ever shopped at Sears?  Well, you are probably receiving Sears
Catalogues by mail, their way of encouraging you to return to their business to buy more.

If you already have an autoresponder, you can skip ahead here.  If you need one, here is one that have have used for two years, and I highly recommend.  Response Magic, by Platinum Synergy.  A great autoresponder, affordable and a high email success rate. 
CLICK HERE to sign up to Response Magic.  Select the Home Edition with is less than $20 per month.

After you are registered and logged into your account, the first thing you need to do is edit your personal settings.

Now complete the following fields with your information and click on Update.  

Now that you got that set up, Its time to set up your List and your Welcome Message.  To set up your list, after logging to Response Magic, click on Settings, List Settings, then Add a
List.  You will be promoted to enter a Title for your List.  This will become the List’s Name.  Enter your new List’s name and click Add List.  Your List has now been created.  Pretty Simple hey?  With Response Magic you can have as many lists as you want.

Now that you have your List created, we need to add a Welcome Message.  From your Home Page in Response Magic, Select your List From the Drop Down Box near the bottom of the page.

Now click on Email Management.  This Welcome Message we are about to create will be the automated message your Visitors will receive after opting into your site – I will show you later how to create that opt-in form to place on your web site. Click on ADD HTML, see where I am pointing to in the picture below.

Now in this screen, is where you write your Welcome Message.  Note the use of ~~firstname~~ which personalizes your letter with your Visitors First Name.  Try not to make this a Sales Letter, but more of a Personal Welcome and some information on your Product or Service.  Be sure to have your contact information at the bottom, including a link to your web site, the Preview and Save your message

After you Save, click on Close and you are brought back to the messages screen.  Here you can add a bunch of sales letters that can be sent out to your visitors every few days, totally automating your email marketing.  Remember though, do not sent them too many emails, a couple a week encouraging them to come back to your web site is enough.  When you want to create a new message, click on ADD HTML MESSAGE.  You will see the field “Days from last message to send this message”. So if you want to send them a message every 3 days, you would put 3 in this field. 

What I like to do, in the beginning, right after they have opted in to your list, is to send them a message 1 day after the Automated Message, then about 3 messages every 2 days, then start spreading them ut a bit.  Like maybe 4 days, then 6 days.  Just enough to keep them interested.

Your messages can be informational or sales orientated, do a mix of both.

As you list begins to grow, make sure to make use of the Broadcast Feature.  This is great if your company is having a Sale.  All you have to do is click on Broadcast, at the top of the page, then Send Broadcast.  Select the list you want to broadcast to, write your message, and click on Send.  This message will immediately go out to everyone on the list(s) you selected.

Now you are asking, I have my list set up, I have my messages set up. how do I get people on my list.  Great question.  Look to the left of this page, you will see “Join My News Letter” and under it a place to put your Name and Email.  This is an opt-in form created in Response Magic and added to my page.  This is one way to build a list.  Another way to to build a capture page.  This is a page, with only a small amount of information about your company, but an opt-in form the visitor must fill out to continue further.  You will have to decide which way is best for your web site.

To create the opt-in form so it works with Response Magic, log into your Response Magic, click on Tools, Generate Signup.  Now, select the List that you want to use for this form.  This will be the list that the Visitors information will go in to.  The Form Title, is what you will see at the top of the Opt-in Box.  The From Address will be your email address.  Now, check off which fields you want on the form, in addition to their email address.  My personal experience here, is the less information you ask for the better.  Only if you are selling an high end product, and you intend to personally call each Visitor, should you be requesting their Phone Number.

The most important part of the Form is the URL.  If you are using this form on a Capture Page, the URL should be the web address that you want the Visitor to be directed to after filling out the form.  This will be your main web site.  If you are putting the form on your Main Web Site, then you can do two thing here.  Use your Main Web Site address, and the Visitor will be brought right back to your Main Web Site, or create a Thank You Page, that your Visitor will arrive on after completing the form, and this page will thank them for joining your list.  

There are two other options to fill out, then click on Create Form.  See the picture below to clarify.

After you click on Create Form, Response Magic will create the HTML code for you to place on your web site.  Once you place this code on your Web Site, you can edit the size and colors of the form with your favorite HTML editor.

If you are marketing an Affiliate Program, and do not have access to change your Web Site, you can still build a list by creating your own Capture Page with your opt-in form on it.  You will need your own domain name, and web hosting to do this.  This is not expensive, or really that difficult.  I suggest going to GibSales and registering a domain name and choosing one of their inexpensive Web Hosting and Web Site Building Packages.  You can visit them HERE (If you are already a GibLink Member, make sure you purchase Domains and Web Hosting from your own GibSales Site.  If you are not a GibLink Member, you need to check it out HERE)

There it is, the first of the Twelve Steps to Internet Success, and the beginning of your Internet Marketing Journey.  Its time to move on to Step 2 – Traffic Exchanges

Rod Larrivee
© 2007, all rights reserved

written by rodl13